Alaska Airlines - Frontline Training

Alaska Airlines wanted to get a little more creative with their training videos, so we did what we do best. Make some kick ass designs and then make em' move. Ok that's simplifying things but you get what I mean.

This was a cool gig that had its own unique challenges, the primary one being style. Alaska had some in-flight safety cards using this style so the only reference we had were some not so high quality snapshots of them. Making sure the style was consistent required a lot of squinting and photoshop trickery but the final product is a training video like you've never seen. Unless you've been hired at Alaska Airlines after 2019... then maybe you've seen this. Take a peek at some process:

Credits

Client:
Agency:
Animation Director:
Design:

Animation:

Compositing:

Alaska Airlines
Rauxa
Brian Covalt
Ryan Whiteley, Molly Douglas,
Annie Liao
Robert Mariazeta, Annie Liao,
Chris O'Hara
Brian Covalt, Erin Bradley

Client: Alaska Airlines
Agency:
Rauxa
Animation Director:
Brian Covalt
Design:
Ryan Whiteley, Molly Douglas, Annie Liao
Animation:
Robert Mariazeta, Annie Liao, Chris O'Hara
Compositing:
Brian Covalt, Erin Bradley

Animation by Moving Colour